Education Marketing

The student community is changing. Are you?

We work with schools reaching traditional and non-traditional college students, as well as first-generation and adult learner students. We also work with public and private primary schools on community relations. Our team specializes in community colleges, four-year colleges, career schools, trade schools, public school districts, and private schools, helping them remain relevant through constant change.

Our Clients

What influences a student’s selection of a college or career training varies on their point of view and personal decision-making journey, requiring you to have a finger on the changing pulse of every segment of your student population. Beyond student enrollment marketing and retention strategies, our team guides colleges, schools and public-school districts through crisis communications and issues management, including community, student, school board, educator, parent, and media relations.

Education Case Studies

HACC Case Study

HACC, Central Pennsylvania's Community College

PCI Case Study

Porter and Chester Career Inst.

YTI Case Study

YTI Career School

YCDS Case Study

York County Day School

Howard Community College Case Study

Howard Community College

Our Services include:

  • Market Research and Analysis
  • Audience Research
  • Go-to-Market Strategy
  • Student Persona Development
  • Brand Values and Story
  • Messaging
  • Brand Guides and Style Guides
  • Brand Communications
  • Content Development
  • Campaign Development
  • Marketing Automation
  • Digital Advertising
  • Behavior Targeting
  • Personalized Marketing
  • Email Marketing
  • Social Media Management
  • Video content
  • Traditional Media Buying
  • TV Commercial Video Production
  • Public Relations
  • Crisis Communications
  • Board communications

See how evolving influence can change your future enrollment.