“…With the change to the playing field, we must adapt and make a more overt effort to demonstrate why we should be parents’ school district of choice.  We are relying on Gavin and its deep connections with media and advertising networks to provide the professional expertise in branding and marketing to develop a customized plan, unique to South Middleton School District’s niche offerings for children and families, while doing so at a price point respectful of our funding limitations while using taxpayer dollars”.

– Jim Estep, Superintendent of Schools, South Middleton School District, PA