A Modern Brand for a Revitalized City
Critical to the success of the Harrisburg rebrand was the development of a multipage Brand Standards Guide. This document is the de facto source for everything brand-related and helps the City’s brand manager and others who interact with the brand know precisely how to implement it.
Ensuring Greater Accessibility – 24/7
The Digital Team at Gavin collaborated with the City of Harrisburg to ensure that their new website was more than just a pretty face, and no less than a highly functional asset to the organization.
The mission: to produce a broad customer-centric experience focused on the needs of the customers, and on improving interactions and engagement with the customer base.
To assist the City of Harrisburg in attaining that goal, we built an adaptive, user-friendly and straightforward navigational framework that provides access to key services on a 24/7 basis. For the more than 49,500 residents who call the capital home, HarrisburgPA.gov now makes it easier to report issues, pay bills, and find city information such as permits, parking locations, street sweeping schedules, special events and important announcement.
The site provides enhanced functionality for access to important information, updates and resources for businesses, residents and visitors. Harrisburgpa.gov also boosts improved mobile responsiveness and a user-friendly navigation to quickly access organized content on services.
“Harrisburg is a revitalized place to live and as a city dedicated to serving our publics we know that providing quick and easy access to important information is a key factor in customer service to our businesses and residents. Our new website ensures greater accessibility 24/7."
– Mayor Eric Papenfuse