April is Financial Literacy Month – a time when communications pros dish out the 411 on all things money management, Wall Street investing and long-term financial planning. At GAVIN, we support a national roster of wealth management and financial planning firms across...
Innovative ideas to protect the environment and increase sustainability are critical – but without a solid marketing and public relations plan to help gain exposure, they could be the best ideas no one hears about. To celebrate Global Recycling Day, we’re highlighting...
Would you like to know a time-tested way to reach more customers, communicate directly with your ideal target audience and market to prospects in a vacuum? GAVIN developed a direct mail marketing campaign for Community First Fund Credit Union. Marketing departments...
Five essential SEO tips to boost your brand’s website traffic Creating a user-friendly and breathtaking website can help your organization increase sales leads. Unfortunately, it doesn’t matter how great the site is if no one can find it. If you want your target...
Five tips to ensure a successful brand refresh Whether you’re looking to reposition your company in the marketplace, update your brand or attract new audiences, a brand refresh can help you achieve your business goals. A brand refresh may be necessary to enhance your...
As branding strategists, we’re often asked, “How do you build a great brand?” It’s closely followed by “How can we get our employees to buy into our great brand?” The answer is what our agency was founded on: A great brand originates from a place of truth. When...
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