Community Progress Council President/CEO Robin Rohrbaugh speaking at the Pennsylvania State Capitol in honor of National Poverty Awareness Month. Click the image for York Dispatch coverage. It’s on the tip of every media relations manager’s tongue: “Who can we put in...
Three websites our team has improved for client success in 2022 Are first impressions crucial? YES, especially in the growing digital world. Your website is usually the first place your customers will visit to research your organization’s products and services....
Three ingredients to a successful digital recruitment An effective digital recruitment campaign allows companies to connect, select and hire potential candidates through social media and other platforms. At Gavin, we have implemented successful digital recruitment...
Five essential SEO tips to boost your brand’s website traffic Creating a user-friendly and breathtaking website can help your organization increase sales leads. Unfortunately, it doesn’t matter how great the site is if no one can find it. If you want your target...
Five tips to ensure a successful brand refresh Whether you’re looking to reposition your company in the marketplace, update your brand or attract new audiences, a brand refresh can help you achieve your business goals. A brand refresh may be necessary to enhance your...
Old Navy’s 2011 holiday campaign invited “customers to ‘Come fun, Come all’ and experience the secret source of all Old Navy fun—the place where the brand’s quirkiest ideas are born and tested,” a place Old Navy called “Funnovations, Inc.” Sounds like a fun...
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